Managed online marketing program.
Some business models need more than a good customer base -they need new customers daily to maintain cash flow and grow…
The entrepreneur package combines the value of the networker package with managed online marketing. Choose to focus on Facebook advertising, Google adwords or Bing or other advertising networks to drive traffic. Set up an affiliate system so bloggers and other website owners can sell your product for you. We’ll build an extensive keyword strategy, ads and monitor your programs to improve your return on investment. (Advertising budget is a variable expense and not included with your program fees.)
You’ll start with an in-depth consultation with your Project Manager -you’ll be hearing a lot from him as he oversees pre-production later during weekly consultations where he will help shape your offers and messages every week to coincide with your marketing objectives. In your first meetings he will walk through the needs of your brand and product lines to establish which features and presentation elements would best satisfy your current customer base and marketing objectives.
Within 2 weeks
- Your site will be fully planned in outline form.
- We will have established the “tone” of communication (demographic targeting) and design direction in the form of exchanged photos, textures, visual motifs.
- You will have an initial marketing budget.
- You will have a completed marketing calendar that schedules events throughout the year.
- You will have a keyword strategy in place for testing.
Your responsive website (which adjusts to phones, tablets and desktop devices) will go into production. All special content (product photos, videos, general photos, original logos or electronic media) will have been delivered to us. (See your project manager to work out details of creating these if they do not yet exist.) Your participation is important to timely completion.
- Custom graphics including integrated slide-shows, video players or more.
- Your 15 product online catalog with shopping cart integration. Can use Paypal, Authorize.net and other gateways. (See your Project Manager to add additional products.)
- Membership features will be added for VIP functionality.
- Back link to your primary social media accounts.
- Mail list system to catch visitor info and for regular promotions.
- 4 static pages (typically the home page, an about us page, a contact us page a Policy page and another page of your choosing.
- 3 blog categories will be created -each to cover a different aspect of your business’ marketing needs – Company news and events, Promotional offers, and niche articles. Each of these will be used to improve your keyword density and SEO ranking and create back-linking opportunities later in the program.
Ready to go live?
You’ll review your entire site and proofread it for errors or things that may be inconsistent with your normal business practices. Once approved, your new website will be listed with the top 25 search engines and you can share it with your customers. But that’s not all…
Your Project Manager will remain in touch with you every step of the way so we can continue to provide the best service possible.
- Your keyword strategy will driving traffic toward your site. Returns will be closely monitored to bring down costs and maximize returns.
- You’re affiliate marketing program will be activated allowing website owners to sell on your behalf.
- We will monitor both keywords and affiliates for you, making adjustments to each program as seems necessary.
- A new graphical branded ad will be created each month and tested against other ads.
- We’ll check in with you weekly adjusting articles and messaging to fit your current business needs.
- Every week, we’ll create 1 keyword rich article for your business niche, intended to improve your SEO ranking while positioning you as an expert in your field.
- Using that article as an anchor, we’ll deliver it to your social media channels (Facebook, G+, Linkedin and Twitter) and follow it up with content that will inform, entertain and create buying opportunities buy keeping you visible 7 days a week with posts including Company news, events, product/service offers,and by sharing content that helps you appear connected to the world around you. This creates a dynamic loop where the content on your site is validated by the social network and shared beyond your immediate circle (customers) helping your business grow.
Make an introductory appointment today.